Posts tagged in ‘social networking’

Facebook changes privacy pages - now need a PHD to set privacyPosted on December 9, 2009

I’ve always been a defender of Facebook to the many haters and non-believers as I do think Facebook fills a great gap - non-geeks are into it, so I can interact with my non webby friends on a regular basis.
But they’ve just made a totally misguided change to the privacy settings that is making [...]

Tags: customer experience, social networking, transparency

Facial profiler - so much potential but so badly executedPosted on August 31, 2009

I have a theory that there are only about 14 faces in the world, and we’re all just a sub-set of them. I’ve seen a girl in Thailand who looked identical to a friend in Melbourne except she was Asian. I’ve seen black versions of chinese friends. And I think I have quite a common [...]

Tags: customer experience, innovation, social networking

A brilliant campaign from ElementPosted on August 13, 2009

I’ve just seen a campaign for Element Skateboards that has made my afternoon and given me hope that all advertising is not cynical.

Element’s vision is to “bring progress to skateboarding”. Skaters can be an anarchistic bunch at the best of times, and it only takes a whiff of corporate cynicism for them to accuse [...]

Tags: Marketing, social networking, trends

Privacy and social networkingPosted on March 25, 2009

Sam Leith has written a fantastic article in the Guardian on the Home Office’s plan to start monitoring social networking sites. I assume it’s basically the government starting to monitor Facebook and Twitter, in addition to tracking who is googling how to make a bomb or take down a plane with some hair gel.
He’s [...]

Tags: random thoughts, social networking

Fakey McFakester and their fake fake campaignsPosted on January 19, 2009

Seriously, who is advising companies about their digital strategy at the moment? Today’s news has left me cranky as 3 separate articles on fake campaigns that have hit the news.

The first is a bit of a stupid one as the SMH on the weekend had a front page puff piece on some chick who [...]

Tags: Marketing, dishonesty in advertising, social networking, transparency

The power of communityPosted on January 6, 2009

Living in the city, we’re used to not being part of a community. Whilst I know the neighbours in the apartments next door and opposite me, I’ve never said hello to my next door neighbours or even know what they look like.
But my online community is different. I feel that’s where I get an [...]

Tags: random thoughts, social networking

Web 2.0 explainedPosted on October 7, 2008

The best explanation I’ve seen.
via Jessica Hagy.

Tags: social networking

Gorgeous ambient marketing from the SF ZooPosted on July 22, 2008

The San Francisco Zoo is trying to get San Franciscans to connect with their inner animals, and have engaged BBDO West to create a campaign to engage the city.
They have created posters across bus shelters and at the zoo that have partial animals on them and encourage users to get their photo taken in [...]

Tags: Marketing, social networking

Another social networking sitePosted on June 26, 2008

In Canada, I discovered a new drink called the Caeser that is even better than the Bloody Mary. Instead of tomato juice, it’s made with Clamato juice - a combination of tomato and clam juice.
I know it sounds totally disgusting and I thought the same thing too until I tried it - I am [...]

Tags: Marketing, social networking