Archives for August, 2009

Facial profiler - so much potential but so badly executedPosted on August 31, 2009

I have a theory that there are only about 14 faces in the world, and we’re all just a sub-set of them. I’ve seen a girl in Thailand who looked identical to a friend in Melbourne except she was Asian. I’ve seen black versions of chinese friends. And I think I have quite a common [...]

Tags: customer experience, innovation, social networking

Web Week comes to SydneyPosted on August 23, 2009

Earlier this year I was gutted to miss the New York Web Week by a couple of days. But things are looking up as Web Directions launches Web Week from October 2-9 in Sydney. And even better, loads of the events are free.
The schedule is already packed with awesome events, from an exhibition by [...]

Tags: Conferences, events, innovation

How does the internet see you?Posted on August 19, 2009

The personas project is a brilliant project by the folk at MIT, to show you how the internet sees you.
It uses sophisticated natural language processing and the Internet to create a data portrait of one’s aggregated online identity.
It basically trawls through your data and categorises what it finds into predetermined set [...]

Tags: Analytics, Cool websites

A brilliant campaign from ElementPosted on August 13, 2009

I’ve just seen a campaign for Element Skateboards that has made my afternoon and given me hope that all advertising is not cynical.

Element’s vision is to “bring progress to skateboarding”. Skaters can be an anarchistic bunch at the best of times, and it only takes a whiff of corporate cynicism for them to accuse [...]

Tags: Marketing, social networking, trends